Even in a galaxy far, far away, Rubin says, the guiding principles of good UI/UX should always remain the same.
Schwachsinn. Wieso sollten Aliens die gleichen Sinne haben wie wir? Und selbst wenn, wieso sollten diese Sinne genau gleich funktionieren? Was wäre, wenn sie zum Beispiel einen 180° Blickwinkel haben, in dem sie alles sogar scharf sehen könnten? Oder beide Seiten eines Necker-Würfels gleichzeitig sehen? Von kulturellen Unterschieden mal ganz abgesehen.
Below you will find some thoughts on the topic by Shane Legg, a computer scientist and AI researcher who has been working on theoretical models of super intelligent machines (AIXI) with Prof. Marcus Hutter. His PhD thesis Machine Super Intelligence has been completed in 2008. He was awarded the $10,000 Canadian Singularity Institute for Artificial Intelligence Prize.
The Netflix Quantum Theory doc spelled out ways of tagging movie endings, the “social acceptability” of lead characters, and dozens of other facets of a movie. Many values are “scalar,” that is to say, they go from 1 to 5. So, every movie gets a romance rating, not just the ones labeled “romantic” in the personalized genres. Every movie’s ending is rated from happy to sad, passing through ambiguous. Every plot is tagged. Lead characters’ jobs are tagged. Movie locations are tagged. Everything. Everyone.
The only semi-similar project that I could think of is Pandora’s once-lauded Music Genome Project, but what’s amazing about Netflix is that its descriptions of movies are foregrounded. It’s not just that Netflix can show you things you might like, but that it can tell you what kinds of things those are. It is, in its own weird way, a tool for introspection.